Creating a Dynamic QR Code with TrakQR

Quick Response (QR) codes can be simple!  With our minimalistic dashboard you can organize and create dynamic QR codes that allow you to edit and track the code over the course of any campaign.

Edit a QR code? Yep. Dynamic QR codes are different from the run of the mill static QR codes you see floating around the internet. Dynamic QR allows you create one QR code and change the destination or action of the scan at any time! For example, you use one of the TrakQR codes on your business cards and have the code download/email a VCard with your contact information to a device for social gatherings and networking. But when you go to speak at a conference you set up your TrakQR code to send out a special tweet saying “I’m attending @yourusername’s presentation on how to be awesome.”  After the conference is over you can then change your TrakQR code back to your VCard for your daily needs. This is all done through one magical TrakQR code and saves you the cost and effort of getting new or different business cards.

So how does one go about getting a TrakQR code?

That’s easy! Once you have registered for TrakQR - you will be sent to your very own TrakQR dashboard. At the very top of the dashboard you will be prompted to create your first code (see above).  Name your TrakQR code and select which type of code you want to create.  TrakQR will then prompt you with a few fields specific to each different type. After you finish - just select ‘Create.’ 

Now you that you have a Dynamic QR code - you can come back at anytime to edit, track, download, or delete the code which you have created. It’s really that simple!

Want to be apart of our private beta? Use this special link: http://trakqr.com/beta/tumblr

What the heck is a QR Code?

QR, or Quick Response, codes are 2D barcodes that can be read by a variety of smartphones inlcluding iPhone/iPad, Android, Windows Mobile, Nokia, Blackberry and others. With an assortment of QR code scanner apps readily available, people are learning more about products, brands, events and practically anything else with a quick scan of a code. Whether printed or online, they are being used as a new and improved way to spread the word about whatever it is you want to share with the world.

So what makes a QR Code “dynamic”?

Most QR codes are static - meaning the destination of the scan is hardcoded into the QR code and will always go to the same place every time it is scanned. Dynamic QR codes, on the other hand, give you the ability to change the destination of the code whenever you want to where ever you want. This flexibility allows you to extend the lifecycle of your print ads, test different types of campaigns with ease and could potentially save you a lot of time and money.