October 2011
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August 2011
3 posts
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What's The Demographic of QR Code Users?
An interesting press release came out this week from ComScore:
“The study found that in June 2011, 14 million mobile users in the U.S., representing 6.2 percent of the total mobile audience, scanned a QR or bar code on their mobile device. The study found that a mobile user that scanned a QR or bar code during the month was more likely to be male (60.5 percent of code scanning audience),...
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The History of QR Codes
You may be noticing these funky little squares popping up everywhere - but while they may be new to you, Quick Response (QR) codes have a bit of history around the world!
These two dimensional codes are used to engage those who choose to scan them with dedicated QR code scanners and smart phones. Even webcams and iPads can scan them! Generally, these QR codes are arranged in black and white...
July 2011
10 posts
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What we've been up to at TrakQR:
Wow! What an awesome first week of the TrakQR Private Beta! We are having a blast learning from you all and your feedback has been extremely helpful! We really appreciate everyone who has joined TrakQR and we love that you all are sharing about our service! This is our first official update to TrakQR so we wanted to keep our early adopters informed. Based on the feedback we have received so far we...
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Closed Beta - Just Launched!
We just launched our closed beta - first round of invites have been sent out! We’re headed to sleep now! :)
Sign up to get on the next wave of invites: http://trakqr.com
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New Features Page - oh yeahz! →
We’ve recently updated our features page with screen shots of our QR code generator/campaign manager. We’re excited. Launching in less than 48 hours!
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QR Codes - What the heck?!
What the heck is a QR Code?
QR, or Quick Response, codes are 2D barcodes that can be read by a variety of smartphones inlcluding iPhone/iPad, Android, Windows Mobile, Nokia, Blackberry and others. With an assortment of QR code scanner apps readily available, people are learning more about products, brands, events and practically anything else with a quick scan of a code. Whether printed or...
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June 2011
3 posts
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Sign-Up: Exclusive QR Beta →
Sign-up for our exclusive QR code generator and manager beta. We are extremely excited to offer sign-ups and look forward to all of the feedback we get from our beta users! Signing up is easy - just click the link!
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Print Media Isn't Dead - Use QR codes!
Print marketing isn’t dead as many people may claim - there are several ways to use your traditional marketing efforts in a new and advanced way that not only helps you analyze your return on investment but may also freshen up your current print campaigns.
For example, you run an advertisement in a local newspaper, maybe even a national newspaper, likely shooting in the dark hoping your ad...